Writing for Time magazine, journalist Laura Stampler credits this to LGBTQ+ Halloween parades, which encouraged outlandish and creative costumes.īy the 1990s and 2000s, Halloween costumes reflected the the rise of postfeminist, overtly sexualised media representations of women. In the US, modern adult Halloween costumes entered the cultural zietgeist in the 1970s. The rise in popularity of the Playboy bunny as a Halloween outfit can be linked to the increase in popularity of the “sexy” Halloween costume. However, many women who have worn the costume both for work and leisure have also claimed that they find the Playboy bunny suit sexually empowering. In the recent docuseries Secrets of Playboy (2022), former bunnies came forward with accounts of sexual harassment and assault in Playboy clubs. The last of the original US Playboy clubs closed in 1988 and attempts to reopen them in Las Vegas and New York have been short-lived, but the bunny remains a contentious subject of feminist debate. According to Scott, the club provided an opportunity to travel and earn a decent wage in a time where there were less opportunities for women in the workforce. She claims that the reality of working as a bunny was more nuanced than Steinem portrayed. Kathryn Leigh Scott, author of The Bunny Years (1998), worked alongside Steinem during her undercover stint. Trinity Mirror/Mirrorpix/Alamy Stock Photoīut not everyone agreed. Playboy ‘bunnies’ in the West Indies, 1965.
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